What Should Shippers Expect From a Logistics Partner?

  Tony Broyles, Director of Business Development

August 20, 2026  –  Having worked on both the shipper and 3PL sides of the freight industry, I’ve learned that the best logistics partnerships are built on more than rates and available trucks. They require an understanding of what’s happening on both sides of the transaction—from transportation budgets and service expectations to carrier relationships, market conditions, and the day-to-day realities of moving freight.

I recently joined FreightWaves Today to discuss that dual perspective, what shippers and brokers often misunderstand about each other, and how better data, communication, and relationships can lead to smarter transportation decisions.

Watch the conversation below.